"Sometimes when I reflect back on all the beer I drink I feel ashamed. Then I look into the glass and think about the workers in the brewery and all of their hopes and dreams. If I didn't drink this beer, they might be out of work and their dreams would be shattered. Then I say to myself 'It is better that I drink this beer and let their dreams come true than be selfish and worry about my liver'."
-Jack Handy
Wednesday, January 29, 2014
Wednesday, January 22, 2014
Do Georgia Politicians Hate Craft Beer?!?
First they screwed up homebrew laws, now possibly on-premise growler
sales....
Ironically, in the homebrew arena federal laws are actually pretty common-sensical. Homebrew "may be removed from the premises where made for personal or family use at organized affairs, exhibitions, or competitions such as contests, tastings, or judging". Nice and simple.
Of course, never underestimate the ability of well intentioned politicians with no practical knowledge on an issue to screw things up. Back in 2013, Georgia legislators passed HB99 with the intention of addressing the transportation and consumption outside of the one's household, an activity which previously was not mentioned in Georgia laws. So one could debate whether this made transport technically illegal, or technically legal. But either way, the state of Georgia had gotten along fine for decades without it being addressed.
This where the politicians step in. And as we know, the road to hell is paved with good intentions...
If you think that is bad, let's move to the simple idea (in over 3 dozen other states) of letting craft brewers let their on-site customers take some fresh beer home with them. Surely the politicians couldn't crew this up, right?
Well, initially in 2013 proposed pieces of legislation (HB 314/SB 174) actually took some straightforward approaches "...to allow packaging breweries and brewpubs to sell a limited amount of beer (only 288 ounces per person per day) for consumers to take home." However, those bills languished in committee, and never got to a vote. What did get passed however was the establishment of a "Senate Study Committee on Brewpubs and Alcoholic Beverage Tastings". Yep, it was as bad as it sounds...
And whodathunkit, the outcome of said committee was pretty craptacular.
Interesting. I have never seen politicians actually recommend that people drink a portion of their alcohol purchase before driving home.
But seriously...in order to get a growler of fresh beer one must buy a meal AND drink a portion of said growler before leaving. Where the heck did that come from? Before I get more profane, I will let the Georgia Craft Brewers Guild (GCBG) to again express their frustration.
I don't get why the pols are making things so complicated. It is not like this is a real threat to the three-tier system (Certainly not here in Augusta). And has been shown in other states in the region, updating these very types of laws can have an immediate and positive affect on the state's brewing industry, and by extension, its tax base.
Ironically, in the homebrew arena federal laws are actually pretty common-sensical. Homebrew "may be removed from the premises where made for personal or family use at organized affairs, exhibitions, or competitions such as contests, tastings, or judging". Nice and simple.
Of course, never underestimate the ability of well intentioned politicians with no practical knowledge on an issue to screw things up. Back in 2013, Georgia legislators passed HB99 with the intention of addressing the transportation and consumption outside of the one's household, an activity which previously was not mentioned in Georgia laws. So one could debate whether this made transport technically illegal, or technically legal. But either way, the state of Georgia had gotten along fine for decades without it being addressed.
This where the politicians step in. And as we know, the road to hell is paved with good intentions...
"Recently, House Bill 99 (HB99) passed and became law matching the federal production limits... It also attempted to legalize transportation and consumption outside of the household. However, instead of following the federal language and treating transportation of homebrew the same as transportation of commercial beer, it only allows for "transportation and delivery by the producer for use at home-brew special events in a quantity not to exceed 25 gallons". By default, these homebrew special events can only be held "at locations not otherwise licensed under this title" and a new special event permit is now required."Awesome! From fairly unregulated to bureaucracy and required permits (which have to be issued by separate municipalities that probably don't have a process for this requirement) in one easy step!
"To add even more red tape, any homebrew leaving your household is now required to be labeled with personal information as well as the new permit number. No permit, no transportation. Prior to HB99, despite being technically illegal, transportation of homebrew was completely unregulated and monthly club meetings and contests were held at any venue that would tolerate them. No government oversight was needed or wanted.
[...]Thanks again helpful politicians! Why did we even ask for your help?
HB99 appears to have been written to finally legitimize competitions, but ironically it seems to have had more of a negative impact. Municipalities with little or no knowledge of the aspects of homebrewing and little resources, time, or perceived benefit are now slated to draw up an ordinance allowing an event in their jurisdiction...and several annual competitions are in jeopardy with at least one having already been cancelled.
If you think that is bad, let's move to the simple idea (in over 3 dozen other states) of letting craft brewers let their on-site customers take some fresh beer home with them. Surely the politicians couldn't crew this up, right?
Well, initially in 2013 proposed pieces of legislation (HB 314/SB 174) actually took some straightforward approaches "...to allow packaging breweries and brewpubs to sell a limited amount of beer (only 288 ounces per person per day) for consumers to take home." However, those bills languished in committee, and never got to a vote. What did get passed however was the establishment of a "Senate Study Committee on Brewpubs and Alcoholic Beverage Tastings". Yep, it was as bad as it sounds...
And whodathunkit, the outcome of said committee was pretty craptacular.
"Despite an abundance of compelling testimony from Georgia craft brewers, the Study Committee Report favors prohibition-era, big-government regulation over modern free market principles. After three hearings held in August, September and October, the FINAL REPORT OF THE GEORGIA SENATE STUDY COMMITTEE ON BREWPUBS AND ALCOHOLIC BEVERAGE TASTINGS was released on Friday January 17, 2014. While the Committee Hearings provided an unprecedented opportunity for Georgia craft brewers to explain the craft beer industry to our State legislators and the public-at-large, the report reveals ongoing misunderstandings and shortcomings that must be addressed."Would you like to see stupidity in action? Check out how the report from this distinguished panel of public servants recommends that growler purchases at breweries and brewpubs should work.
-
The growler contains malt beverages manufactured on the premises;
The patron purchased and consumed a meal on the premises and consumed a portion of the growler containing 64 ounces of malt beverages manufactured on the premises;
The partially consumed growler is capped by the patron and placed by the licensee or its employees in a bag or container that is secured in such a manner that it is visibly apparent if the bag or container has been subsequently opened or tampered with, and a dated receipt for the growler and meal shall be provided by the licensee and attached to the bag or container; and
If transported in a motor vehicle, the bag or container with the capped growler is placed in a locked glove compartment, a locked trunk, or the area behind the last upright seat of a motor vehicle that is not equipped with a trunk.
But seriously...in order to get a growler of fresh beer one must buy a meal AND drink a portion of said growler before leaving. Where the heck did that come from? Before I get more profane, I will let the Georgia Craft Brewers Guild (GCBG) to again express their frustration.
First, the recommendations of the Report entirely ignore packaging breweries. The Study Committee heard testimony that breweries in forty-two other states are allowed some form of beer sales to-go. Further testimony was provided on the bounty of economic and other benefits that would result from the proposed limited to-go business for packaging breweries. Yet, the Report is silent about whether Georgia's packaging breweries should be given a fair opportunity to strengthen their consumer relationships in the same way that out of state competitors can in their home states. The Legislature needs to address laws which impede our craft brewer's ability to effectively compete, before Georgia's craft beer industry loses additional ground to neighboring states.So....while one can buy a growler of their favorite local beer at growler stations throughout the state (where by the way quality of the beer cannot be guaranteed) and take it all home. But if they buy an identical growler at that beer's brewery, they must buy a meal and drink some before they go home. Makes perfect sense!
Secondly, the “merlot-to-go” recommendation on page 20 of the Report for how brewpubs should be allowed to sell growlers shows an apparent lack of understanding of the realities of beer service and quality. The recommendation limits the consumer to only one 64oz growler, WHICH MUST BE PARTIALLY CONSUMED AT THE BREWPUB. The remainder can then be taken home if it is wrapped and sealed in a plastic bag. The report even goes so far to specify where the container can be placed in the patron's car, creating additional burdens and risk on consumers who simply want to enjoy their favorite beer in their own home. Not only would the recommendation require the patron to drink part of the growler before getting back on the road, it overlooks the fact that beer is not wine. A half-filled container of beer will be flat and oxidized before the consumer can return home. The “merlot-to-go” recommendation is unworkable, as written, and does not serve the interests of Georgia’s craft beer industry or the interests of Georgia’s adult consumers.
Another major flaw in the Report is the lack of any meaningful consideration of the consumer demand. The Senate Study Committee was provided with reports, analysis, news stories and other background material that indisputably proves the enthusiasm and sophistication of craft beer consumers in Georgia. The Report does not seem to understand or appreciate this sophistication and the recommendations seem to indicate that these sophisticated consumers in Georgia should just accept the status quo. This is unacceptable for many reasons and the Georgia Craft Brewers Guild will continue to fight to create the best possible environment for craft beer consumers throughout the state of Georgia. It's time to bring the laws governing Georgia's craft brewers up to speed with the rest of our country. The Georgia Craft Brewers Guild is opposed to the Study Committee’s recommendations and will continue to push for passage of HB 314/SB 174 into law.
I don't get why the pols are making things so complicated. It is not like this is a real threat to the three-tier system (Certainly not here in Augusta). And has been shown in other states in the region, updating these very types of laws can have an immediate and positive affect on the state's brewing industry, and by extension, its tax base.
Changes in State Law Fueled S.C.’s Brewery BoomAlas this type of progress, as has been advocated by the GCBG, seems to elude the narrow minds of Georgia state legislators. One can only hope that sanity will prevail, and the original proposed text of the House and Senate bills will become law, without the idiotic recommendations of the esteemed Senate Study Committee on Brewpubs and Alcoholic Beverage Tastings...
"No matter where you go in South Carolina, there’s little doubt that craft beer is experiencing something of a boom. “South Carolina is right on the edge of an explosion,” says Nick McCormac, who blogs about South Carolina beers at drinkblogrepeat.com.
So, what was the spark that lit that explosion? Two words: Pint Bill. On June 6 of last year, Gov. Nikki Haley signed into law an amendment that granted microbreweries the ability to sell up to 48 ounces of beer to patrons on site instead of limiting their intake to free samples, giving breweries a much-needed up-front source of income beyond selling through distributors.
While it took a coalition of brewers and enthusiasts lots of hard work to get the bill created and pushed through, the results were immediate and dramatic. “Already [since the Pint Bill passed] there are about 10 different breweries of various sizes and in various locations in the planning stages, and that’s just going into 2014,” McCormac notes"
Thursday, January 16, 2014
Coming Soon: 1st Annual Georgia Craft Beer Festival
@GaBrewersGuild and @RedBrickBrewing have announced the 1st Annual Georgia Craft Beer Festival to be held on March 22nd at Red Brick.
Tickets will go on sale on Jan 24th.
Red Brick is hosting an unprecedented festival which aims to gather all currently operational Georgia breweries under one banner for a day of celebrating our local craft beer culture. The VIP area will feature 12 specially crafted beers, each one by a different participating brewery. There will also be food trucks and some of the best local live music that Atlanta has to offer. The event will benefit the Georgia Craft Brewers' Guild (insert anything here that you want to say about the guild).
New Brew Review: Southern Brewing Co
In pursuit of my goal of seeing good local craft beer take hold here in Augusta, I wanted to look at the question of what would it take for someone to start a craft brewing operation from the ground up. So it is my intent to talk with some of the newly arrived regional craft brewers, and see how they got (or are getting) their dreams off the ground.
First out of the chute is Southern Brewing Company of Athens, GA.
Founded by Brian Roth and Rick Goddard, after many years of dreaming and planning SBC is on the verge of production, and well on their way to opening their own facility in Athens. Below is a Q&A I had with Brian about where SBC came from, and where it is going...
First out of the chute is Southern Brewing Company of Athens, GA.
Founded by Brian Roth and Rick Goddard, after many years of dreaming and planning SBC is on the verge of production, and well on their way to opening their own facility in Athens. Below is a Q&A I had with Brian about where SBC came from, and where it is going...
-Tell us a little
about yourselves. Your website
says you have a good deal of experience in both industry and homebrewing. What are your backgrounds, and how has
that helped you make the jump to commercial brewing?
Rick Goddard and Brian Roth I have worked in beer distribution for 22 years and started homebrewing in 1993. The first craft beer that I had any experience with from a sales standpoint was RedHook back in 1997. They had signed a distribution agreement with A-B and had started expanding their territory. I also worked with Red Brick out of Atlanta around that time. In 2003 I started lobbying for the beer wholesaler side of the beer industry in Washington DC. The NBWA goes to DC once a year to talk to the house and senate about pertinent issues. This is where I met Rick Goddard. Rick was the lobbyist for the Beer Institute and lobbied on behalf of 95% of the brewers in America. He lived in DC and spent over 7 years working on issues for the production side of the industry. Rick is friends with a large number of craft brewers and at the time I was working on bringing more craft beer into distribution in the state of Georgia. That made us a great fit for hanging out and talking shop. Rick was an incredible resource and I enjoyed meeting everyone in his network.
- What got you started in homebrewing?
We had a gentleman working with us at the distributor named Kenny Havener. He was one of the greatest draft beer guys I have ever met. He was in charge of building, fixing, selling and working with all things related to draft beer for the distributor. I was twenty-four and my wife was pregnant with our son. At the time I was a sign painter for the distributor and I did banners and murals etc. Kenny had me design his labels and let me help him brew. I was the guy that helped sterilize bottles and clean. Kenny was like a wizard to me back then. I was amazed at the whole process and how effortless he made it look. He lived on Nantahala St in Athens, GA so he affectionately named his operation after that street. Oddly enough there is a commercial brewery by that name now up near Hickory, NC. Kenny let me help him out but eventually moved to North Carolina. That left me with a passion for brewing and zero equipment. It also made me realize that Kenny was the composer and director. I could do anything he told me to do but I couldn’t solo at that point. So I spent a few years drinking great craft beer and reading everything I could get my hands on. Kenny’s operation was a partial grain stovetop setup and I wanted to go all grain. Back then that felt like jumping out of an airplane without a chute. I didn’t own a single piece of equipment at the time and that added to the complexity.
- What has been your favorite style to brew?
Lambics. We've been doing lambics for a few years now and to do it properly takes a ridiculous amount of time and patience. You have to ferment for an entire year before you bottle and then you have to wait for another year for that to mature. The complexity will change in the bottle for up to four more years. It's frustratingly slow but to watch that beer change that slowly has taught us a lot. Mainly, it taught us that great beer takes patience. Conversely we love brewing everything. In the summer we love a Kolsch. That beer ferments quickly and is so clean and fresh. Kolsch doesn't age well so we never feel guilty about making that style disappear fast. We became famous for brewing in a giant pumpkin every year. We actually plumb a pumpkin and use it as a mash tun. This year we had two Giant Pumpkins running side by side. We turn it into an all day event and invite a ton of folks to come over to help. So from an entertainment perspective that's our favorite.
- Before you started the process, had you been dreaming of going
commercial for a while, or did you have an epiphany one day while stirring the
mash?
Rick came up with the idea. I was constantly picking his brain and using his network to convince people to distribute in Georgia. He asked me why I didn't just open a brewery. That was 7-8 years ago. I laughed at first and then he got serious. He said, "No really, why don't we open a brewery together?” Rick and I are both Air-Force Brats. His dad had retired in Warner Robins and my dad's last duty station my senior year had been Warner Robins. I had never lived anywhere longer than a few years and after I graduated in 1989 I followed my high school sweet heart to UGA and we planted roots. I love the south and Rick was looking to come back to Georgia. Brooklyn had just rolled out in the state and Rick is good friends with Steve Hindy the owner of Brooklyn. Rick suggested that Brooklyn would struggle in Georgia in the beginning because a New York brand wouldn't generate a lot of interest (he was right, they had a hard time those first few years). Southerners like the south. So Gary Fish, the owner of Deschutes suggested that if that were the case Rick should open a brewery and call it Southern Brewing. That was seven years ago and stemmed from a quick conversation that Rick had at a bar with those guys. I had started partial grain brewing solo about nine years ago and jumped into all-grain eight years ago with an igloo cooler. I had been saving up a chunk of money to restore a 1973 VW Bug for my son and took all of that and started building an all grain system at the house with a proper RIMS system and a yeast lab.
- Your website also mentioned that you have done extensive research,
visiting well over 200 breweries. What
were the top questions that you “asked over and over again” during your visits.
I added it up the other day after you asked this again. My number now is 425 individual breweries. I feel very lucky to have been able to visit these breweries from a distribution standpoint. Craft beer guys love to share their knowledge and I had a lot to learn. I was fortunate enough to be friends with Owen Ogletree who is a huge beer enthusiast and writes for many beer publications. He runs Classic City Brewfest in Athens every April and that's one of the longest running festivals in the south. Owen taught me a lot and took me on a couple of trips over to Europe. We went all over Bavaria, Scotland and England. Those beer cultures blew my mind. I had lived in Europe as a kid but didn't pay attention as much to how beer was made back then. So after talking to Rick I made a list of everything I lacked from a knowledge standpoint and a network standpoint. If you're going to jump out of a plane and you have to pack your own chute you better do a lot of research. Obvious questions related to the size of systems or what a breweries SOPs were for various parts of the brewing process. Those taught me a lot. The one question that always started a two hour conversation that became a classroom for me is' "What was your biggest mistake. What would you have done differently?" I realized it's the one thing that nobody asks but everyone loves to talk about it. It's hard work getting a business going and I think we're all proudest of the moments that define us and shape us. Those stories are fascinating. I would love to write a book about those. It would save a lot of people a lot of headache and frustration. There were some very funny stories and usually ended hours later at a bar somewhere.
- What was some of the best advice that you got out of that
research? What was the most surprising?
One answer covers both. Quit trying to perfect a recipe or style, and to just brew everything and anything. I talked to a lot of really good brewers and I asked them how they scale recipes up. Sam Calagione gave me one of the greatest answers. He had been brewing on a Sabco system at his brewpub for a long while and that allowed him to do really small batches and to throw in a lot of crazy stuff. That's where he learned to be creative and throw caution to the wind. You learn the most from your mistakes. I love it when we have a life lesson on a batch. New home brewers that brew with us get torn out of frame when one of their assumptions get kicked in the guts. To me, great brewers know how to adjust. They're like fighter pilots. Something always goes wrong on a brewday. It might be a pump failure or a stuck mash or any number of things. It's experience that keeps that batch from failing and sometimes it takes guts to make a split second decision. It also takes knowing when a batch just didn't work and knowing why it didn't work. So many young brewers throw failures down the drain. I bottle them and make people drink them when they come to brewday. You have to know what off flavors are and why they happen. Having a living example of a bad batch helps educate. We bottle everything and we make sure every batch has a short fill and that one bottle is clear glass, etc. We want to know how time, heat, light and age affect our beers and their ingredients. I've known brewers that have great breweries and they've only brewed three beers. They brewed them a thousand times each but it's all they've done. They have great breweries but they struggle from a creative standpoint.
- Was there any one question that everyone answered the same way?
Great question! It made me snort-chuckle a little. I've never even gotten two people at the same brewery to answer a question the same. That's what I love about this process. It's the art side. Chef's all have their own tricks and even though we use the same ingredients it's amazing how many variables affect the outcome.
- In your leap from avid homebrewers to being fully committed craft
brewers, how difficult was it to “scale up” your recipes and processes?
This is a big difficulty and we have yet to do it for our system. You have to brew on a system to know it's efficiencies and the recipe needs to be built around that. We're going to contract brew at Jailhouse in Hampton and Glenn knows his system inside out. That will make it easier to dial us in. However, we'll have to re-do everything again when get our system up and going. That keeps it exciting. The other issue is that all brewing ingredients are agricultural. Each season is different from year to year. Great brewers are always adjusting their recipes. When I buy ingredients I taste them first, especially at local homebrew shops. Grains go stale, hops start oxidizing, and yeast becomes less viable. I only brew with ingredients that smell fresh and taste fresh. I don't use close dated yeast. I don't go to a homebrew shop with a recipe in hand. I go with an idea and build the recipe based on that. Brewers that are tweaking recipes tend to buy the same ingredients all the time. They have to. It's their recipe. The problem is that specialty grains sit for long periods at home brew shops and even get infected by weevils, mice, etc. The humidity in Georgia is ridiculous and that really affects efficiencies.
- Have you found that being in Athens and close to Atlanta/Decatur, both
areas with strong craft brewing cultures, a help or a hindrance to getting a
small brewery off the ground?
Yes. I am a lover of craft beer first and foremost. The fact that I can drive to some really awesome breweries within an hour of my house is a huge bonus. I love the Georgia brewing community. I could write a separate book on each of those guys and their struggles and triumphs. It’s really a great group of folks. Out of the 400+ breweries I have been to only two have been uncooperative. Those two are in the wrong business. Everyone else always helps. This is the only industry that I know of that works like that. If a brewery needs help other breweries are right there helping out, especially locally.
- What ware the top 3 (or more) things you need to start a small craft
brewery?
1st - You need to really love what you're doing. Running a business is hard work. Brewing raises that to a ridiculous level. As a brewery owner you're doing everything and getting paid after your employees and usually less than them for a long time. You're going to be cleaning toilets, learning to weld, running tours, brewing, running promotions, selling in the market, cutting the grass, the accountant, the HR person, The counselor, training everyone, developing recipes, and the list goes on forever.
2nd - Make sure you own your brewery. Funding is really tough. It took us over two years to put together our team. Don't give up controlling ownership and make sure there's room to give up more share later without giving up control. I have seen a lot of people lose ownership of their dream by being impatient. We had to knock on doors and have heated discussions with a lot of friends and family. Don't over promise anything and let everyone know that you're not going to generate revenue, much less profit, for a long time. You need a group of investors that are happy with little or no return. If you don't have that I wouldn't do it. Use all your resources and ask a million questions. Use banks to help learn. Local agencies are awesome Small Business Development Group, Small Business Administration, etc. Don't over capitalize but don't under capitalize either. Right now it takes about two million dollars to set up a proper brewery. You can do it for less but the work to grow becomes exponential.
3rd- Know the industry. Beer is a regulated industry that is controlled at the federal, state and local level. Each of those levels is complex and confusing. The three-tiered system mandated by the 21st amendment places control of the system with State and Local agencies. Georgia has a lot of strict enforcement and laws that, at times, make it unfriendly. When you sign with a GA distributor it's a permanent relationship. PERMANENT. Make sure you choose the best system and do your research. Make sure they have resources and passion for the industry. Make sure they don't have too many breweries or too few people. Think about growth and 10 years from now. Make sure that it firs with your business plan.
4th- Write a business plan. I spent 5 years researching ours and it took close to another 900 hours to finish it. We worked with the SBDG at UGA to polish ours up before we submitted it to banks. Learn how to take criticism. Realize that you don't have all the information and research all your choices. Where are you getting your equipment? Draft, Cans, Bottles? Where are you going to get your supplies? Yeast lab? Yeast supplier? Employees? Growth model? You better meet all the other brewers in the state and start making relationships with retailers and distributors.
- Someday in the future when an avid homebrewer comes to Southern
Brewery’s shiny brewing facility, what is the one piece of advice you would
give them?
Know what you want in life and figure out how to get it. Make sure that it doesn't conflict with other plans. For me, family is my number one priority. I wasn't going to open a brewery until my son graduated from high school. I have many friends that own and run breweries with kids still at the house. They do a great job balancing both. I knew that I would put too much time in at the brewery to be the dad that I wanted to be. I wanted to coach my son's soccer team and attend all his events. Travel soccer requires a huge commitment and you can't coach from a bar on Saturday via phone. He graduated last May. I can now devote my time to running my brewery the same way. Be committed.
- Tell us about the first recipes you are looking to produce when you start
production. And what time frame are
you shooting for?
A lot of short run local stuff. We are going to focus on finishing the brewery out and making that a cool space. We will have a farmers market and we'll be brewing with local farmers. I do a lot of growing around the house, Hops and fruit. We use that to make some really nice short run stuff. We'll also be working on beers that will work well in the South. Kolsch, Berliner-Weiss, Pale Ales, Lambics, IPAs and some unique barrel aging. All in due time. It's hard to be too creative when you're contract brewing. We'll be in a holding pattern early on and that will depend on seasonality. Our timeline is always flexible. Don't get your heart set on definitive times. So much depends on a myriad of uncontrollables (i.e. the weather). We're slated to brew on our own system in mid July. We should start contract brewing in late January or early February. We're waiting on a handful of uncontrollables to get pinned down.
-
I see from the proposed brewery plans, that you will have a phased rollout. What will be the size of your initial
system (in bbl) and facility? And what do you envision as the size of a
full (4-phase) operation?
Initial system will be 30 BBLS and we will be able to reach 2,450 barrels before we need to buy more tanks. It would be hard to imagine what the final build out would be. The next brewhouse size would logically be a 50 or 100-barrel system. We will have enough room for either. The market will dictate the growth and help us decide which system is necessary. We hope it's 100, but only time will tell.
-
Lastly, and most importantly, will you have a tasting room?
We will definitely have a tasting room! That's one of the most important pieces. From marketing stand point you can't beat it. We'll run tour hours similar to everyone else.
Many thanks to Brian for being my first real foray into beer journalism. For anyone in the Augusta area who dream of opening their own craft brewery (And I know a few of you!), keep your eye on SBC as an example of what it takes.
I hope to get to Athens and watch them work, and perhaps inaugurate their new brewery when it opens.
Cheers!
Tuesday, January 14, 2014
World Beer Festival - Columbia, SC UPDATE #1
@AllAboutBeer has released the latest brewery line-up for this weekend's World Beer Festival in Columbia, SC. By my count, 17 entrants fell off and 9 new ones were added. (New additions in italics)
Additionally, they have included the preliminary beer line-ups for each brewer. Take a gander!
OK, I will take another look at this on Friday, and check for any more changes.
Hope to see you there!
Additionally, they have included the preliminary beer line-ups for each brewer. Take a gander!
BREWERY | BEER | BEER | BEER | BEER |
Abbey de Leffe | Leffe Brune | Leffe Blonde | ||
Abita Brewing | Grapefruit IPA | Strawator | Turbo Dog | |
Allagash Brewing | White | Black Belgian Stout | ||
Anderson Valley Brewing Co. | Spring Hornin' | El Steinber | ||
Angry Orchard | Crisp Apple | Ginger | Cinful Apple | |
Avery Brewing | Ellie's Brown | Out of Bounds Stout | ||
Bell's Brewery | Amber | Two Hearted IPA | ||
Benford Brewing Co. | O'SOO Stout | Brown | Irish Honey | Southern Tater |
Blue Moon | White | Seasonal | ||
Blue Mountain Brewery | Lager | Steel Wheels ESB | Full Nelson IPA | |
Boston Beer Co. | Boston Lager | Cold Snap | Rebel IPA | |
BottleTree Beer Co. | Blonde | Red | ||
Brooklyn Brewery | Lager | Brown | ||
Carolina Brewery | Sky Blue Golden Ale | Copperline Amber Ale | Flagship IPA | |
Carolina/Cottonwood | Carolina Blonde | Carolina Strawberry Blonde | Cottonwood Frostbite | |
COAST Brewing Company | HopArt | Smoked Red | 32/50 Kolsch | |
Conquest Brewing | Blonde Ale | Sacret Heart IPA | Medusa Stout | Beer Fest Beer |
Crispon | Crispin Cider | |||
Crown Imports | Modelo Especial | Pacifico | Victoria | Negra Modelo |
Czechvar | Czechvar | Czechvar Dark | ||
Diageo | Guiness | Harp | Smithwicks | |
Dogfish Head Brewery | Namaste | My Antonia | India Brown | |
Duck Rabbit Craft Brewery | Milk Stout | Paul's Holiday | ||
Foothills Brewery | Torch Pilsner | Hoppyum IPA | People's Porter | |
Founder's Brewing Co. | All Day IPA | Porter | Dirty Bastard | |
Four Friends Brewing | i77 | Uptown Brown | ||
Fox Barrel | Fox Barrel Cider | |||
Freehouse Brewery | Brown | Ashley Farmhouse | ||
Goose Island | 312 | IPA | Sofie | Matilda |
Heineken USA | Amstel | Dos XX | Strongbow | |
Highland Brewing Co. | Oatmeal Porter | Gaelic Ale | ||
Holy City Brewing | Pluff Mud Porter | Slanted Porch | ||
Laguintas Brewing Co. | IPA | Undercover Shutdown | Little Sumpin | |
Lazy Magnolia Brewing Co. | Southern Hops'pitality | Jefferson Stout | ||
Leinenkugel | Snow Drift | |||
Lonerider Brewery | Peacemaker Pale Ale | Shotgun Betty | Sweet Josie | |
Magic Hat Brewing Co. | #9 | TBD | ||
Merchant du Vin | Samuel Smith Chocolate Stout | Lindemans Framboise | Orval | Ayinger Brau Weisse |
New Belgium Brewing Co. | Yuzu | Spring Blonde | Fat Tire | Ranger |
NoDa Brewing Co. | Hop Drop | Coco Loco | ||
Olde Mecklenburg Brewery | Copper | Captain Jack | Dunkel | |
Oskar Blues Brewery | Dales Pale Ale | Old Chub | Mama's Yellow Pils | |
Red Hare Brewing Co. | Gangway IPA | Long Day Lager | ||
Redds | Apple Ale | Strawberry Ale | ||
River Dog Brewing Co. | Belgian Quad | India Red Ale | Kolsch | |
RJ Rockers | Good Boy Stout | Witty Twister | ||
Rogue Brewery | Good Chit | Yellow Snow | ||
Shock Top | Belgian White | Raspberry | ||
Sierra Nevada Brewing Co. | Pale Ale | Torpedo Extra IPA | Ruthless Rye | |
Bigfoot Barleywine | Ovila Plum | Porter | ||
Smuttynose | Big A IPA | Rye IPA | Scotch Ale | |
St Killians | Carlsburg | Carbbie's Ginger | ||
Stella Atrois | Stella Atrois | |||
Stone Brewing Co. | Levitation Ale | Vertical Epic | ||
SweetWater Brewing Co. | Whiplash White IPA | IPA | Blue | |
Terrapin Brewing Co. | Hopsecutioner | Rye Pale Ale | ||
Thomas Creek Brewery | River Fall Red | Coffee Oatmeal Porter | ||
Westbrook Brewing Co. | IPA | One Claw Rye Pale Ale | White Thai | |
Weyerbacher Brewing | Merry Monks | Blithering Idiot | Double Simcoe Double IPA | |
Widmer Brothers Brewery | Alchemy IPA | TBD | ||
Windy Hill Cider | Ginger Gold | Gala Peach | Hoppin Johnny | |
Woodchuck | Amber Cider | Pear Cider | Cellar Series |
OK, I will take another look at this on Friday, and check for any more changes.
Hope to see you there!
Friday, January 10, 2014
Gimme a Hi-5!
Beer Street Journal provides us an exclusive look at Terrapin Beer's Hi-5 IPA coming this spring in cans!
Exclusive Look: Terrapin Hi-5 IPA CansI really love that more and more craft brewers are getting into the whole canning thing. I think there are so many benefits to it from a consumer perspective. I guess we will see if the hi-end beer drinking world can overcome a long standing (and mostly deserved) bias against beer in cans. More on this later....
Terrapin Beer Co (Athens, GA) made a series of announcements at a press meeting last night. One of the bigger announcements was the addition of a can to the brewery’s lineup.
In addition to RecreationALE, Terrapin will be adding a new west-coast style IPA called Hi-5 IPA. The beer, while not officially brewed yet, will be full of Pacific Northwest hops.
Thursday, January 9, 2014
Eventide Rising
Atlanta welcomes @EventideBrewing, and adds to its embarrassment of Craft Brewing riches!
Atlanta brewery launches first beersI can't wait to visit! My next visit to Atlanta is going to be pretty crammed full of brewery tours...
On Jan. 7, Eventide released its first two beers, an a American Pale Ale and a Kölsch Style Ale, at Six Feet Under in Grant Park.
The Atlanta-based craft beer company was formed in 2011 by Nathan Cowan, Haley Cowan and Geoffrey Williams after the three met at Georgia Southern University in 2001. Mathew Sweezey, the company’s vice president of marketing, was introduced to group though a mutual friend of Cowan.The company started with a bank roll of less than $200,000 after the group took out second mortgages on their homes, along with investments from friends and family, to raise the capital, Sweezey said.
“We love and pride ourselves in that the roots of Eventide Brewing stem from a homebrewing project,” Sweezey said. “We aren’t trying to compete with the other breweries in Atlanta because we are more of a neighborhood brewery.”
Decatur Brew Envy
Broderick Smylie (@SavoryExposure) highlights Three Taverns Brewery, Wild Heaven Brewing, and Blue Tarp Brewing in this write-up:
The Booming Brewery Scene in DecaturAlas, like many things, it is two hours away... But live vicariously and read the whole thing.
Decatur has long been a hotbed of craft beer drinking in the Atlanta area and it’s recently taken it up a notch with the debut of new breweries adding to the mix of top notch beer bars the small city has nurtured in the past several years.
[...]
Deservedly, the craft beer scene in Decatur has risen to national prominence with the only missing element, until now, a craft brewery. There is no better place to be in Atlanta if you are a craft beer lover.”
Special Release in Columbia SC tonight!
My bud @AUGCraftBeer reports on @allaboutbeer & @conquestbrewing's collaboration release:
"This evening, from 5:30 to 8:00 pm, an advance release will be held at World of Beer in Columbia, South Carolina, for a special collaboration beer brewed up by Conquest Brewing Company and All About Beer Magazine.Additional details at the link!
It was announced in a media release sent out yesterday that the brew, an English-style Porter, which was brewed at the Columbia brewery specially for the sixth annual World Beer Festival - Columbia, will be unveiled at a special event tonight. According to Drink. Blog. Repeat, tasters will also get to decide on additional flavors to go into the final release of the beer."
Coming Soon: Secret Stash Bash!
On Mar 1st, @5SeasonsBrewing and @TacoMacPrado will be hosting the "Secret Stash Bash" at their locations on Atlanta's north side.
What is a "Stash Bash" you ask, since like me you might live in Craft Beer Purgatory? Imagine a metric buttload of great craft brewers descending on your town (not Augusta of course) with their "stash" of brews that you can't get anywhere else?
What is the opposite of Purgatory? That's right....Heaven!
Stolen from their website here are the details:
If you are a Craft Beer aficionado, and that description hasn't hooked you already, then check out the list of breweries:
Given that these guys will not be serving up their run of the mill distribution, I think my liver has cried Uncle already....5 Seasons Brewing Company
Allagash
Ass Kisser Ales
Anderson Valley
Artisinal Imports
Avery
Belukus
Bell's Brewing
Blue Point
Brooklyn Brewery
Boulevard
Burnt Hickory
Clown Shoes
Dogfish Head Ales
Duck Rabbit Brewery
Finches Beer Co.
Founders
Green Flash
Highland Brewing Company
Jail House Brewing
Jeckyl Brewing
Lagunitas Brewing
Left Hand Brewing
Merchant du Vin
Monday Night Brewing
Mother Earth Brewing
New Belgium Brewing
New Holland Brewing
Odempsey's Beer to Die For
Oskar Blues
Red Brick Brewery
Red Hare Brewing
Rogue Ales
Sierra Nevada
Stone Brewing
Sweetwater Brewing
Terrapin Beer
Three Taverns
Victory Brewing
Wetten Importers
Wild Haven Beers
Wednesday, January 8, 2014
Coming Soon: Southeastern Craft Brewers' Symposium
@GaBrewersGuild annouces that it will be hosting the 1st Annual "Southeastern Craft Brewers' Symposium" in Decatur this coming April.
"The Georgia Craft Brewers Guild is excited to announce our first annual Southeastern Craft Brewers' Symposium. This awesome event is a one-day conference featuring 10, 45 minute seminars from the leaders of the craft brewing industry. For avid homebrewers there will be seminars on the science of brewing from brewmasters, suppliers, and experts on topics such as yeast, adjunct grains, and recipe development. For the next generation of southeastern brewery owners we're offering a unique series of seminars on the business of brewing. These seminars will cover everything from how to raise money to how to write a business plan."Below is there current seminar plan:
Tickets go on sale next week for $130, though individual Guild members will get a $25 discount.
I think I need to make room in my schedule!
Friday, January 3, 2014
World Beer Festival - Columbia, SC
@AllAboutBeer's World Beer Festival will be making a return visit to Columbia, SC's convention center on January 18th (Ignore the fact that the banner above from their current website still has last year's date on it, as I am sure that oversight does not reflect how the show will be run.....)
This will be my third year in attendance. I quite liked the first year and had a lot of fun. Though I hear that the evening sessions ran into some issue with lack of product (under previous organizers). Last year's was not bad, though I felt that there were not as many booth's, especially with smaller local and regional craft brewers. Additionally, there was a mix-up in the VIP section, where tastings of Sam Adam's Utopias were advertised, but never materialized. Organizers made up for it with later tastings, though many of us could not make the drive up to Columbia for those make-ups. :-(
That being said, the line up for this years looks like it has rounded into shape, and I must say looks rather promising, especially on the aforementioned local/regional brewer front. Quite a few of the standouts from NC and SC are on the list, though not as many from GA as I had hoped to see.
Below is the list as of this evening, and I have heard that there may in fact be more regional brewers added to the list. I have highlighted some of the booths that I am especially looking forward to visiting. How about you?
Abbaye de Leffe | Belgium |
Abita | Abita Springs, LA |
Allagash | Portland, MA |
Avery | Boulder, CO |
Ayinger | Germany |
Ballast Point | San Diego, CA |
Batch 19 | Golden, CO |
Bear Republic | Healdsburg, CA |
Bell's | Kalamazoo, MI |
Benford | Lancaster, SC |
Blue Moon | Golden, CO |
Boston Beer | Boston, MA |
BottleTree Beer | Tryon, NC |
Brooklyn | Brooklyn, NY |
Carlsburg | Denmark |
Carolina | Pittsboro, NC |
Chimay | Belgium |
Coast | North Charleston, SC |
Conquest | Columbia, SC |
Cottonwood/Carolina | Mooresville, NC |
Crispin Cider | Colfax, CA |
Czechvar | Czech Republic |
Dogfish Head | Milton, DE |
Duck Rabbit | Farmville NC |
Foothills | Winston-Salem, NC |
Founder’s | Grand Rapids, MI |
Four Friends | Charlotte NC |
Fox Barrel Ciders | Colfax, CA |
Goose Island | Chicago, IL |
Highland | Asheville, NC |
Holy City | North Charleston, SC |
Hunter-Gatherer | Columbia, SC |
Lagunitas | Petaluma, CA |
Lazy Magnolia | Kiln, MS |
Leinenkugel | Chippewa Falls, WI |
Lindemans | Belgium |
Lonerider | Raleigh, NC |
Magic Hat | South Burlington, VT |
Modelo | Mexico |
New Belgium | Fort Collins, CO |
New South | Myrtle Beach, SC |
NoDa | Charlotte NC |
Olde Mecklenburg | Charlotte NC |
Orval | Belgium |
Oskar Blues | Brevard, NC |
Pacifico | Mexico |
Palmetto | Charleston, SC |
Railhouse | Aberdeen, NC |
Red Hare | Marietta, GA |
Redd's Apple | Albany, GA |
River Dog | Ridgeland, SC |
RJ Rockers | Spartanburg, SC |
Rogue | Ashland, OR |
Sameul Smith | England |
Sierra Nevada | Chico, CA |
Smuttynose | Portsmouth, NH |
St. Killian Imports | Various |
Stella Artois | Belgium |
Stone | Escondido, CA |
Sweetwater | Atlanta, GA |
Terrapin | Athens, GA |
Thomas Creek | Greenville, SC |
Victoria | Downingtown, PA |
Westbrook | Mt. Pleasant, SC |
Weyerbacher | Easton, PA |
Windy Hill Orchard | York, SC |
Woodchuck Cider | Middlebury, VT |
Yuengling | Pottsville, PA |
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